Can Elon Musk Save Twitter by Turning His Crypto Bros Into Pay Pals? | PRO Insight

The app’s billionaire owner is banking that users will make payments via tweet as he pivots from an ad-based business model

elon musk twitter
Photo illustration by TheWrap (Getty Images)

I know, I know. Yet another Elon story. Especially dangerous when what is written today is already tweeted away tomorrow by this generation’s Tony Stark. But it’s a story too big to disappear when so much cash — $44 billion — is disappearing. More like burning, as advertisers and employees leave both the easy way (voluntarily) or the hard way (not). It just gets worse for Musk (and sadly for Twitter employees) with each passing day. Shockingly worse.

Undoubtedly, Musk feels misunderstood throughout the chaos. After all, how could we mere mortals understand the logic behind his resource-depleting (and human-decimating) Twitter lark? Don’t we understand that Robert Downey Jr.

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