Known by most of the industry as Bob Iger, the CEO of Disney’s name has started to trend on X as “Eiger” due to Elon Musk’s misspelling across multiple tweets.
The embattled owner of the social media platform was attempting to put the Disney CEO on blast Thursday because after suspending ad buys with X over swirling antisemitic rhetoric and ad placements, the studio continues advertising with Meta despite an incendiary lawsuit filed against the studio on Wednesday.
“Bob Eiger thinks it’s cool to advertise next to child exploitation material,” Musk first tweeted Thursday. “Real stand up guy.”
This message came with a retweet of a CNBC report about New Mexico’s Wednesday lawsuit against Meta Platforms and Mark Zuckerberg “alleging that the company’s platforms enabled child sexual abuse material to be distributed” and that it “failed to identify alleged predator networks,” according to CNBC.
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